This comprehensive book applies modern economic principles to study a firm's strategic position. It focuses on a company's boundaries economics, transactions costs, economies of scale and scope and diversification, as well as industrial organization economics. It also covers strategic positioning and dynamics associated with internal organization.
| Added: 25.10.2007 | ISBN: 0471679453 | Pages: 632 | Price: £ 39,89 | Lang.: English |
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