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Economics of Strategy
Economics of Strategy
Author: David Besanko, David Dranove, Mark Shanley, Scott Schaefer | Publisher: John Wiley & Sons
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This comprehensive book applies modern economic principles to study a firm's strategic position. It focuses on a company's boundaries economics, transactions costs, economies of scale and scope and diversification, as well as industrial organization economics. It also covers strategic positioning and dynamics associated with internal organization.

Added: 25.10.2007ISBN: 0471679453Pages: 632Price: £ 39,89Lang.: English
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