This is the perfect companion to the national bestseller "Jack Welch and the GE Way". The "GE Way Fieldbook" is the first hands-on, interactive book designed to show managers how to implement Jack Welch's leadership secrets in their own firms. Under Welch's leadership, GE's visionary programs, including Work-Out and Six Sigma, have become the benchmarks by which all other business initiatives are measured. Diagnostic exercises, practice session templates, and other never-before-published GE materials will show everyone from floor supervisors to…

"The Google Story" (using logo) is the definitive account of one of the most remarable organizations of our time. Every day over sixty-four million people use Google in more than one hundred languages, running billions of searches for information on everything and anything. Through the creative use of cutting-edge technology and a series of groundbreaking business ideas, Google's thirty-two year old founders, Sergey Brin and Larry Page, have in ten years taken Google from being just another internet start-up to a company with a market value of …

Explores some of the most important features of bonds, preferred stock, and mortgage backed securities. Provides the reader with a taxonomy of terms and concepts that will be useful in the reading of the specialised chapter.

A unique approach to trading the world markets and taking profits globally. Introducing a robust trading strategy that incorporates techniques from both technical and fundamental analysis, Mark Boucher examines the major markets and illustrates where the odds are greatest in the trader's favor. He also addresses overall asset allocation issues, provides techniques for selecting investments and earning maximum profits from major market moves, and more. MARK BOUCHER (Los Altos, California) is President of Investment Research Associates. An active…

"Bernstein has become a guru to a peculiarly '90s group: well-educated, Internet-powered people intent on investing well - and with minimal 'help' from professional Wall Street." -Robert Barker, "BusinessWeek". William Bernstein is one of today's most unlikely financial heroes. A practicing neurologist, he used his self-taught investment knowledge and research to build a popular investor's website. Now, in the plain-spoken "The Intelligent Asset Allocator", he shows independent investors how to build a diversified portfolio - without the help o…

The classic bestseller by Benjamin Graham, "The Intelligent Investor" has taught and inspired hundreds of thousands of people worldwide. Since its original publication in 1949, Benjamin Graham's book has remained the most respected guide to investing, due to his timeless philosophy of "value investing", which helps protect investors against the areas of possible substantial error and teaches them to develop long-term strategies with which they will be comfortable down the road. Over the years, market developments have borne out the wisdom of Gr…

First published in 1937, this is a comprehensive guide to reading and understanding financial documents such as balance sheets and profit and loss statements. It is a practical and accessible guide for business people, bankers and investors.

This title explores the trading philosophies, behaviour and tactics of some of the world's most effective professional traders from the USA, Europe and Asia. It also aims to identify successful trading strategies.

From the time of its first publication five years ago, The Neatest Little Guide to Stock Market Investing has established itself as a clear, concise, and highly effective approach to stocks and investment strategy. Since the dot.com crash and ensuing bear market, significant changes have come about in the investing world, and The Neatest Little Guide takes this into account. In this revised edition, readers will learn: € Strategies on how to double the Dow with one simple investment and the latest products required for this approach € Metho…

Success in the markets, as in life, depends on a healthy and clear strategy for emotional risk management in addition to market knowledge. In The Psychology of Trading, Brett Steenbarger, a leading practitioner of brief therapy, presents readers with cutting-edge ideas in the psychology of trading by combining his research and experiences in psychology with his knowledge of trading. Steenbarger walks readers through the most common "issues" the market will force him/her to face and provides practical solutions to these trading problems. From br…